An analogy might be helpful. A rare blood disorder called sickle cell anemia is caused by a defective recessive gene that causes red blood cells to assume an abnormal “sickle” shape, making them unable to transport oxygen. This can be fatal. If you happen to inherit two copies of this gene (in the unlikely event that both your parents had either the trait or the disease itself), then you develop the full-blown disease. However, if you inherit just one copy of this gene, you do not come down with the disease, though you can still pass it on to your children. Now it turns out that, although sickle-cell anemia is extremely rare in most parts of the world, where natural selection has effectively weeded it out, its incidence is ten times higher in certain parts of Africa. Why should this be? The surprising answer is that the sickle-cell trait actually seems to protect the affected individual from malaria, a disease caused by a mosquito-borne parasite that infects and destroys blood cells. This protection conferred on the population as a whole from malaria outweighs the reproductive disadvantage caused by the occasional rare appearance of an individual with double copies of the sickle-cell gene. Thus the apparently maladaptive gene has actually been selected for by evolution, but only in geographic locations where malaria is endemic.
A similar argument has been proposed for the relatively high incidence of schizophrenia and bipolar disorder in humans. The reason these disorders have not been weeded out may be because having
Carrying this logic forward, the same could well be true for synesthesia. We have seen how, by dint of anatomy, genes that lead to enhanced cross-activation between brain areas could have been highly advantageous by making us creative as a species. Certain uncommon variants or combinations of these genes might have the benign side effect of producing synesthesia. I hasten to emphasize the part about benign: Synesthesia is not deleterious like sickle-cell disease and mental illness, and in fact most synesthetes seem to really enjoy their abilities and would not opt to have them “cured” even if they could. This is only to say that the general mechanism might be the same. This idea is important because it makes clear that synesthesia and metaphor are not synonymous, and yet they share a deep connection that might give us deep insights into our marvelous uniqueness.6
Thus synesthesia is best thought of as an example of subpathological cross-modal interactions that could be a signature or marker for creativity. (A modality is a sensory faculty, such as smell, touch, or hearing. “Cross-modal” refers to sharing information between senses, as when your vision and hearing together tell you that you’re watching a badly dubbed foreign film.) But as often happens in science, it got me thinking about the fact that even in those of us who are nonsynesthetes a great deal of what goes on in our mind depends on entirely normal cross-modal interactions that are not arbitrary. So there is a sense in which at some level we are all “synesthetes.” For example, look at the two shapes in Figure 3.7. The one on the left looks like a paint splat. The one on the right resembles a jagged piece of shattered glass. Now let me ask you, if you had to guess, which of these is a “bouba” and which is a “kiki”? There is no right answer, but odds are you picked the splat as “bouba” and the glass as “kiki.” I tried this in a large classroom recently, and 98 percent of the students made this choice. Now you might think this has something to do with the blob resembling the physical form of the letter
Why does this happen? The reason is that the gentle curves and undulations of contour on the amoeba-like figure metaphorically (one might say) mimic the gentle undulations of the sound