The Romans had too much class to invent animal mascots for their roads. Of course, they never had to sell a $200 million bond issue either. These days, we are told, highways must be promoted like breakfast cereal, imprinted on the public consciousness. This is especially true when the highway doesn't really go anywhere that the public wants to go.
The Sawgrass Expressway is a 23-mile incision that runs near the Broward-Palm Beach boundary, then jogs south along the westernmost fringe of civilization. It runs parallel to the dikes that contain the submerged Everglades conservation areas, vital South Florida watersheds. Someday the Sawgrass will link with I-595.
There's not much to see on the highway now, and that's the beauty of it. There are cattle grazing in open fields, hawks circling in the sky, and bass hitting in the canals (at least the canals that weren't grossly over-dredged by road contractors). Across the dike are breathtaking waves of sawgrass and virgin wetlands.
It won't stay this way long, which explains all the celebrating. The sound of bulldozers is the sound of money.
Don't think for a minute that this road was built in 15 months because thousands of commuters were begging for it (try to get a pothole plugged that fast). And don't think it was built to ease the deadly chaos of I-95, because it runs nowhere near the interstate.
The Sawgrass was built for one reason only: to open the last frontiers of Broward County for rapid development. The value of sodden rural property tends to appreciate when somebody graciously runs an expressway to it. It's like Christmas in July.
It's just progress, right? If you like truck routes, it's progress.
Twenty-five years ago Dade County planners exulted in the opening of what was then called the Palmetto Bypass. The highway's purported mission was to carry motorists on a western loop around Miami's congested central core. Within months of its inaugural, the sparse Palmetto had attracted a bottling plant, three industrial parks, a machine shop, a metal shop, and a tractor plant. The rest is traffic history.
Today, if you were choosing the most unsightly, treacherous and truck-heavy highway in America, the Palmetto would be in the running for grand prize. It's a mess.
Well, guess what's already happening along the perimeters of the Sawgrass Expressway? Coral Ridge Properties just gobbled up 610 acres. Gulfstream Land is planning 29,000 residential units. Stiles Development Corp. is promising 6 million square feet of office and industrial space—as much as all downtown Fort Lauderdale.
The hype is that the Sawgrass was built to alleviate future traffic. The opposite is true. The plan is for more, not less. The plan is a new western front ripe for mailing and townhousing.
The plan is to scour every last available acre.
Funny how nobody wants to come right out and say it. Instead they send a frog to do a buzzard's job.
Buying a piece of Florida? See it like a native
February 16, 1987
Forgive a little boosterism, but I'm getting sick and tired of people casting aspersions on the land-sales business here in the Sunshine State. Geez, some customers want everything their way.
Last Friday's front-page story about the mammoth General Development Corporation was the last straw. To summarize, over the past three years GDC has received more than 400 complaints from dissatisfied land and home buyers, many of whom say they didn't get what they paid for.
Well, PARDON US FOR LIVING, OK? I mean, this is Florida. There's a certain, uh, image to uphold.
As you know, GDC is one of these megacompanies that gobbles up tracts of real estate and turns them into "planned communities" that are all named Port Something-or-other, but aren't really ports at all.
Flying over a planned community, you marvel at how the miracle of geometry allows so many houses to be squished onto so many side-by-side lots. This stylish platting technique is modeled after the marine barracks at Camp Lejeune.
Such developments have attracted thousands of new residents to Florida, most of whom would never dream of griping. They're just mighty glad to be here.
As a convenience for out-of-state customers, GDC's mannerly and low-key sales force is scattered throughout the country. What happens is that you go into the land-sales office and a very nice man or woman helps you pick out a lot—thus saving you the hassle of flying all the way down here, renting a car, buying a map and trying to locate the darn thing yourself—and the bugs! Forget it.
You'd think buyers would be grateful for this service, right? Wrong. Some crybabies have had the gall to complain that the land they ended up with wasn't the land they meant to buy. Some lots turned out to be worth only a fraction of the purchase price, and one customer said a canal near his lot turned out to be a "swamp."
Talk about picky. Hey, pal, ever heard of a canoe?